“Everything begins with an idea”. Abrar Mohammed had a vision to bridge the gap for beauty in 2016. Now, Abrar is a renowned entrepreneur across the region, known for her sharp creativity and passion to not only capitalize on trends but become a trendsetter through her cutting edge innovation and out-of-the-box marketing ideas. She’s built numerous brands and brought so many of her unique visions to life. She’s also worked with numerous VIP clients on bringing their own ideas and visions to life, which continue to flourish to this day.